Agoda's 2027 Asia Travel Pulse reveals appetite for all-in-one booking

61% of surveyed Asian travelers are open to booking a whole trip on one platform, but what wins them over varies by market SINGAPORE, Nov. 11, 2026 /PRNewswire/ -- Digital travel platform Agoda launches its 2027 Asia Travel Pulse, revealing that more than six in ten (61%) surveyed Asian travelers say they are open to booking a whole trip on one platform. Yet, the factors that turn interest into a booking vary by market, highlighting an opportunity for accommodation providers, destination marketing organizations and other travel partners to bring more of the journey together while tailoring the